Slip.Stream, a royalty-free music platform, has formed a partnership with podcast company Acast, granting Acast access to a library of over 70,000 songs for content creation. As part of the agreement, all 100,000 Acast podcasters will receive complimentary ‘Pro Level’ access for six months, followed by an exclusive discount offer for an annual Pro plan. Acast, established in 2014, serves as a podcast marketplace connecting creators, advertisers, and audiences. The partnership aims to make it easier for podcasters to find the right music to enhance their storytelling, engage their audiences, and establish the tone and mood of their episodes.
According to Acast’s research, listeners have noticed an improvement in the quality of music in podcasts, with 85% expressing this sentiment. Additionally, 74% prefer podcasts that use music to establish the tone and mood of an episode, while 60% favor podcasts ads accompanied by music. Slip.Stream, which counts Sony Music Entertainment among its backers, offers creators access to a vast library of creator-safe tracks and sound effects. The platform’s user base exceeds 300,000 and features music from well-known record labels and artists, as well as AI tools for efficient content curation.
This partnership between Acast and Slip.Stream aims to enhance podcasters’ storytelling abilities and create more engaging content for their audiences. By providing access to a wide range of songs and sound effects, podcasters can elevate their content and captivate listeners with carefully curated music. The partnership also reflects the growing importance of music in podcasting, as listeners increasingly appreciate high-quality music that enhances the overall listening experience. Slip.Stream’s impressive library, along with Acast’s extensive network of podcast creators and advertisers, positions this collaboration to have a significant impact on the podcasting industry.