Nissan’s London design team has created a non-production electric hatchback called Concept 20-23, which features compact dimensions and circle daytime-running lights that suit the European market. As part of its “Ambition 2030” plan, Nissan aims to introduce 19 new electric vehicles globally, with a focus on fast-tracking the European market where one-third of its EV sales occur. Currently, Nissan only sells hybrid and electric models in Europe, including the non-plugin hybrid Qashqai crossover, Ariya EV, and Townstar electric van. The automaker’s upcoming EV lineup for Europe includes an electric version of the Micra and another undisclosed model to be manufactured in the UK.
To support its goal of an all-electric lineup, Nissan plans to reduce battery costs by 65% by 2028. This involves transitioning to lower-cost chemistries that eliminate cobalt, a material considered contentious in the tech industry. Additionally, the company intends to launch solid-state batteries within the same timeframe, which could reduce EV charging time to one-third and decrease battery costs to $75 per kWh. These plans align with Nissan’s previous announcement of investing 2 trillion yen (around $17.6 billion) over five years to accelerate its global EV development.
Despite being an early player in the electric vehicle market, Nissan has not made significant progress beyond models like the popular Nissan Leaf. However, the company’s commitment to an all-electric lineup this decade suggests a renewed focus. Consumers eagerly anticipate the unveiling of Nissan’s promised new EVs, hoping for innovative offerings beyond concept convertibles and more models like the successful and safe Ariya SUV.